Tuesday, April 21, 2009

Event Companies

Event Companies - Building Your Event Planning Business

Owning any sort of business often takes time to grow, but building an event planning business is one venture that typically takes a considerable amount of time. The main reason for this, however, is because you are typically working with one or two customers or clients at a time and the way advertising works in the event planning business much of the time is through word-of-mouth. Event though word-of-mouth advertising is an excellent way for prospective clients to be told about your services and business, it is also a very slow way of spreading the word about your particular services.

However, there are some other things that can be done in addition to the word-of-mouth advertising taking place, but that will of course require advertising and a lot of marketing on your part. If you don't have a degree in business marketing or the like then here are some suggestions of how to advertise your event planning business from the ground up :

Use Business Cards

A great way to spread the word about your business is through business cards. The most obvious people that you will be giving your event planning business cards to are the clients you'll be working with. On the other hand, there are many people who contact retail stores and other service businesses and ask them whether or not they can place their business cards on countertops or somewhere within their company's building so that prospective clients and others will be able to pick one up when needed. Of course this often requires that you pay a fee in order to be able to do so, but using business cards in this way is a great idea to spread the word and make sure that your name is out there!

Use Professional Correspondence!

Aside from business cards for your event planning business, another great way to make sure that the public knows about your services is to use professional correspondence with everything that you send out. For example, do you have a professional letterhead that you use when billing customers? Using that professional letterhead with your company name, logo, and contact information is very important so that others will know how to contact you when you're needed.

Another method of professional correspondence for your event planning business is through email. Do you have a professional email address that you can be reached at? An example of a professional email address of your business may be something like, "name@businessname.com." Of course, this will also require money or some sort of fee, but setting up an email alias for your business is very important!

There are many other things that one can do in order to build his or her event planning business services. Advertising in newspapers or placing information brochures on doorknobs throughout your neighborhood are two other excellent ways to advertise and grow your client base. All in all, all of these methods are sure-fire ways to spread the word about your services!
…Read more >>

Wednesday, April 8, 2009

Event Coordinator

Event Coordinator - Taking an Event Planning Course

There are all sorts of ways to excel at event planning and if you are one that is naturally talented and gifted with the skills that are required in order to be an event coordinator and planner then you must use those skills to the fullest. However, if you were not born with the natural talent and skills that are required to break into this business there are plenty of ways to learn the ropes of event planning.

A couple of the ideas in order to learn how to event plan effectively can be learned through actual courses that teach you how to coordinate large events as well as becoming an assistant for an actual event planner. Both of these options will be explored, and both of them are very important to learning event planning.

Event Planning Courses

Even though it does not seem like event planning would have it's own special section among colleges and universities, there are actually some places of higher learning that include degrees that can be achieved in event planning. Some of these colleges and universities may have bachelor's degrees that can be received on the subject, they may have associates degrees, or there may even be simple event planning certificates that one can earn through other specific programs that the college or university offers.

Of course getting a full fledged authentic university degree is just one option that one has for taking classes in event planning, but there are also plenty of single courses that can also be taken if one just simply wants to get into the basics in order to start their own business from scratch. A few of the courses that may be taken at colleges and universities throughout the United States that do focus on event planning include Introduction to Event Planning, Party Planning, Organization, as well as Site Selection and Writing Event Contracts. There are plenty more classes that can be chosen but these are only a few examples of event planning classes!

An Assistant Event Planner

There is a whole other way that one can easily learn the ropes of event planning. Even though taking courses in event planning is also a good idea, learning factual material and reading textbooks are not going to teach you about the day-to-day work that an event coordinator will oftentimes actually do.

In fact, becoming an assistant event planner for an event planning business will definitely help more than anything in order to know what's all involved with becoming an event planner. Furthermore, the business you are working for may even inspire you to create your own, and if that happens your own event planning business would have sprung forth from that one assistant experience!

All in all, event planning courses will definitely teach you have to efficiently and effectively work your way up the event planning industry in order to become one of the best event planners around! Taking just a few event planning courses or becoming an assistant are good ways to become just that!
…Read more >>